About us

SOHUM – Northeast India’s Luxury Shopping Destination

For over 25 years, we’ve brought the best in fashion, beauty, home, and lifestyle—curating global and Indian brands just for you!

Our Journey:
The Story Behind the Sohum

Sohum Shoppe was born from a vision to transform the way Northeast India experienced shopping. On May 10, 2000, founder Mr. Manohar Lal Jalan introduced a concept that was revolutionary for the region—a modern, curated shopping destination that combined quality, variety, and global sensibilities.
The inspiration struck during a 1996 visit to Mumbai, where Mr. Jalan spent hours exploring India’s first modern department store, Shopper’s Stop. Captivated by the concept, he returned to Guwahati with a clear goal: to bring a similar experience to his hometown.
Launching Sohum was no easy feat. At a time when investment, infrastructure, and even public confidence were scarce, Mr. Jalan forged ahead with determination. He navigated challenges ranging from insurgency concerns to real estate constraints—strategically acquiring space and optimizing costs to make the idea viable. Despite early skepticism and a slow start, he stayed committed to his vision.

A significant turning point came in 2005 with the opening of Sohum Shoppe’s flagship store on G.S. Road, Guwahati. With his elder son Sandeep joining the business, the brand entered a new phase of growth and recognition. As the product range expanded and global brands began to collaborate, Sohum earned its place as a trusted shopping destination in the Northeast.

Today, Sohum Shoppe is present across Guwahati, Jorhat, Dibrugarh, Tezpur, Naharlagun, and Dimapur, serving generations of customers with an unwavering focus on quality, service, and style. Powered by a dedicated team, strong family leadership, and the trust of its patrons, Sohum continues to grow—true to the values it was built on.

Awards & Recognition

Our Expansion Story

Sohum Shoppe began in 2000 with a vision to redefine the shopping experience in Guwahati. The launch of our flagship store on G.S. Road in 2005 marked a turning point for curated shopping in the region.

Today, we proudly serve customers across Guwahati, Jorhat, Dibrugarh, Tezpur, Naharlagun, and Dimapur—each location reflecting our commitment to style, service, and quality.

As we continue to grow, our purpose remains unchanged: to deliver exceptional shopping experiences rooted in trust and timeless value.

Explore the Best – Brands You Love, Categories You Need

Discover why Sohum Shoppe is recognized as the best shopping mall in Guwahati and a leading retail destination across Northeast India. Explore premium collections from the brands you love—everything you need, all in one place.

Fashion & Accesories

Refresh your wardrobe with the latest from Armani, Hugo Boss, Tommy Hilfiger, and more. Complete your look with stylish footwear, bags, and accessories.

Home & Living

Add charm to your space with elegant decor, tableware, and kitchen essentials from Hawkins, Philips, Corelle, and more.

Luxury & Lifestyle

Experience premium fragrances, skincare, and personal care from top international brands, handpicked for a truly exclusive experience.

We're Featured In

Recognized for our curated luxury, global retail experience, and commitment to excellence, SOHUM has been proudly featured in some of India’s leading publications.

Stay Connected,
Visit Anytime!

For Brand & Collaboration Inquiries:

marketing@sohumshoppe.com

For Career Opportunities:

hr@sohumshoppe.com

For Customer Service Resolutions:

marketing@sohumshoppe.com

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